centre:mk, jointly owned by Hermes Investment Management, the £36 billion investment manager, and AustralianSuper, has signed trendy creative stationery and lifestyle brand, Neon Sheep, for its latest store outside of London.
The 1,723 sq ft unit located at 4/6 Sunset Walk will be designed by Neon Sheep’s in-house team to capture the brand’s playful spirit and will stock the full range of novelty products.
Since being founded in 2018 by the team behind Mountain Warehouse, Neon Sheep has launched four successful stores in London and now has over 10 stores across the UK. Specialising in gifts, accessories, stationery and homeware, Neon Sheep is an emporium of quirky products, offering contemporary and unique twists on everyday items.
Ed Sellick, Asset Manager, Hermes Investment Management, on behalf of centre:mk joint owners, commented: “centre:mk is a destination which attracts current and relevant brands that show significant potential. This month marks our 40th anniversary; a milestone achieved by spearheading the regional retail market with well-considered leasing, and the Neon Sheep deal is reflective of this by selecting the centre for its latest site outside of London.”
The signing of Neon Sheep follows several new openings at centre:mk, with Newbie, the popular Swedish lifestyle brand for children, being the latest brand to open its first store outside of the Capital.