One of Germany's leading bakery businesses, Kamps Bäckerei Café, has opened its first store in the UK on London’s Tottenham Court Road.
The brand which has over 550 outlets in Germany is expanding rapidly with over 20 new openings per year and has made sales in excess of €240 million,
The head of rpa:group project management, John Armitage explained:
“Kamps is a unique bakery cafe concept where patrons can watch master bakers at work and experience how bread and bakery goods are prepared and hand finished. The focal point of the offer is that the product is handmade, hot and fresh from the oven. Kamps is creating an exceptional Bakery Cafe at each of its locations, creating unique ‘destination’ eating places that serve their local community.”
Mark Cherrett, head of rpa:group architecture, added: “The layout and external architecture of Kamps has been designed to make the food preparation areas the key features, allowing patrons to experience the spectacle, smell and the taste of the products and the craftsmanship that goes into creating them. I think the concept would best be summed up as ‘event bakery’.”
A second outlet will be launched in High Street Kensington before Christmas.
