H&M has launched an online store in Egypt.
The retailer has 13 stores in the country, after entering the country in 2008.
The online store will give Egyptian customers access to an extended range of products including fashion for women, men and children as well as a range of H&M Home items.
The online store will feature a number of online-only pieces.
Jazz Hayer, of H&M Alshaya Group, said: “We are extremely proud to be launching H&M’s Online Store in Egypt. We aim to strengthen our fashion offer in main cities and extend access across the country where we do not have stores currently”
