H&M launches first store in Tunisia

H&M has opened its first store in Tunisia at Centre Commercial in Tunis City.

The store opening will be followed by the launch of a second store at Azur Mall in Tunis on December 27^th.

Customers that queued for the opening experienced entertainment in the form of a dance troop, as well as H&M giveaways such as branded tote bags and notebooks.  There was also a range of exclusive offers for the opening inside the store.

Dan Nordstrom, H&M global head of franchise, said: “We are incredibly happy to open our first store in Tunisia. It is with great pleasure that we are able to bring fashion and quality at the best price, in a sustainable way, and inspire people to build their personal style with H&M.”